Two Macy's stores in city malls upgrade to company's image
From Newsok.com
NewsOK: Two Macy's stores in city malls upgrade to company's image
By Trisha Evans
Business Editor
Two Oklahoma City Macy's stores recently got facelifts, finally shedding their former Foley's image.
Now, the remodeled stores in Penn Square Mall and Quail Springs Mall are living up to Macy's image, store managers say.
"One of the things we've heard from customers as they've seen these changes is, ‘Wow, we really look like a Macy's,'” said Angie White, Penn Square store manager. "It looks like a new store.”
She said women's shoes, fashion, sportswear, accessories, handbags, children's, men's, furnishings and cosmetics have all been upgraded, expanded or revamped in some way.
In September 2006, 450 Foley's stores received the Macy's name, including the stores at Penn Square, Quail Springs and Crossroads malls. It was a huge undertaking and the remodels are a continuation of that, White said.
"This is one in a series of investments that the company is doing in many, many stores. There's a long-term process that will go on,” she said. "Yes, we became Macy's, but when you take 450 stores and become Macy's in the course of a year, that does not just stop.”
Interior walls were removed from the Penn Square store to give customers a more inviting shopping atmosphere. The more spacious store also gives customers a better view of the merchandise.
"You can see from one side of the store to the next,” she said.
New vendors were also added in nearly every department, White said.
At Quail Springs, the changes are less dramatic, but customers will still notice a difference, said store manger Eric Johnson. He said the store has new paint, new carpet and upgraded lighting.
"When we opened up last September some of our smaller stores like this store didn't see much change. There was some change, but I don't know if the customers would have seen it; they definitely will see it now.”
Besides cosmetic changes, Johnson said shoppers will notice a greater emphasis on fashion. The Quail Springs Mall store now sells more of Macy's "better” private label brands including INC International Concepts, Alfani, American Rag and Tasso Alba.
"We call it affordable luxury and fashion, and that's where we've really positioned ourselves,” he said. "We had customers that came to see us last year, and they maybe haven't been in since then. We'd like them to come back and see us again.”
And the remodels came just in time for Christmas, Johnson said.
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