Originally Posted by
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I agree it's not "high end", which in my opinion means extra amenities but usually overpriced for the most part. It's also not a "low-end Buy for Less." As I mentioned in the "Big Retailer Eyeing OKC and Tulsa" thread, I was in a WinCo for several days last week in California and it is far superior to Wal-Mart in just about every respect. It is a huge, clean, bright, well organized store with a giant selection of brand name items. The aisles are very wide with plenty of room for customers to shop without frustration, and the bakery and meat dept. is top notch. What it doesn't have is a pharmacy, bank, hair salon, fast food, hot food buffet, cheese bar, coffee shop, or other retail inside it. They only take cash or debit cards, but have a ton of registers and self checkout lanes. Their prices overall are less than Wal-Mart's, and they don't require any bulk purchases like Sam's or Costco to save money. They also do not have the "flyer" mentality where they bring the customers in on select advertised super cheap items they put on sale...and then have other basic grocery items priced 30% higher like the Homeland's and Buy For Lesses do. They also don't rely on gimmicks like double or triple coupons, requiring the customer to work like hell to save money on their groceries.
I'm not saying it's the greatest supermarket ever, but I think it will really challenge Wal Mart for market share if my sources are correct and they are indeed the retailer looking at expanding to OKC and Tulsa. I will also say that "hipsters" won't find this an attractive destination for their grocery shopping either for obvious reasons I won't delve into. WinCo has only publicly announced two new locations in McKinney and Ft. Worth here in the next few months, which are the first of many stores they plan on opening in the region. We'll see what happens after that...
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