Originally Posted by
Dob Hooligan
MeTV leaving Cox?
I have noticed the last few days that the TruReal channel logo is being displayed on the Cox channel guide in the channel 222 spot. The programming is, and is listed as, MeTV, which has occupied that spot for 10 years-ish. I'm guessing TruReal will be taking the spot by the end of the year and MeTV will be leaving. Although this is heartbreaking for me, I am more interested in what is says about future trends in cable TV.
To get off in the weeds a bit; Hearst Communications owns KOCO and I'm guessing their carriage agreement with Cox for MeTV is expiring. The fact that Hearst is letting it expire makes me wonder if it is no longer worth it to be on cable. And Hearst appears to be upgrading their commitment to OTA subchannels with the addition to KOCO of a Shopping channel, the Grio and GetTV in 2021. Scripps owns TruReal and controls KOPX , OTA channel 62. They have added 4 subchannels to KOPX this year and Scripps owns several subchannel networks (Bounce, Laff, Grit, TruReal, etc).
This has me wondering if the value of OTA channels on cable is diminishing in the eyes of the OTA providers?
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