Braum's

[Dennis Heaton]

But hey...that snow cone trailer will open up soon down the street from it and we know it'll run Braums out of the frozen treat market.

LOL!!! That is so true! There was one parked at the old Shell station parking lot this past summer...right next door to the Braum's on Rockwell and Hefner. I wish a Taco Truck or Gourmet Burger Truck would park there instead!

[warreng88]

FYI, I went to the Braum's drive-thru at 39th and Penn today for lunch at noon. From the time I placed my order and received my order (stopping at a seperate window to pay), I had to wait two minutes and ten seconds. Then the people had the audacity to get my order right and tell me to have a great day. Pffff, can't believe they are still in business.

[SoonerDave]

FYI, I went to the Braum's drive-thru at 39th and Penn today for lunch at noon. From the time I placed my order and received my order (stopping at a seperate window to pay), I had to wait two minutes and ten seconds. Then the people had the audacity to get my order right and tell me to have a great day. Pffff, can't believe they are still in business.

Obviously corporate goons from both Steak & Shake **AND* DQ took armed control of the Braums you visited, shoved everyone into the fridge, and beat the manager with a "We're Taking Away Your Market Share" manual while cooking your order. Those clever fiends!

[OKVision4U]

I wonder how many more New Stores will be opened in the next couple of years in the OKC metro w/ Freddy's , Steak & Shake , DQ , etc.... ? vs. Braum's New Stores in the metro ? SD, you're the fact checker, how many does Braum's have scheduled for the metro? ...new stores. My guess is ZERO.

[Dennis Heaton]

OKVision4U...How about we get a "Wienerschnitzel" in OKC, preferably just down the block from where I live?!

[OKVision4U]

So, speaking of Braums... Am I correct in thinking there was once a proposal for a store in Bricktown?

This is probably a little TOO forward thinking for Braum's. ...and it would cost money, ...so, no.

This idea would be a great way to "Re-Introduce" the customers w/ a NEW Brand Concept Store & New Product Launches for their offering...but that's too much for Braum's to manage.

[SoonerDave]

OKVision4U...How about we get a "Wienerschnitzel" in OKC, preferably just down the block from where I live?!

Well, far be it from me to trump Vis, but we've had them in OKC twice - and they failed both times. First iteration was back in the mid 70's, and they were around for a few years, then shut down. They re-emerged about ten or so years ago, built a handful of locations - one on SE 29th - but were gone in seemingly under six months/year.

[OKVision4U]

Well, far be it from me to trump Vis, but we've had them in OKC twice - and they failed both times. First iteration was back in the mid 70's, and they were around for a few years, then shut down. They re-emerged about ten or so years ago, built a handful of locations - one on SE 29th - but were gone in seemingly under six months/year.

We are all just waiting on "IN-N-OUT" to cross the Red River now. ...double double.

[Easy180]

I wonder how many more New Stores will be opened in the next couple of years in the OKC metro w/ Freddy's , Steak & Shake , DQ , etc.... ? vs. Braum's New Stores in the metro ? SD, you're the fact checker, how many does Braum's have scheduled for the metro? ...new stores. My guess is ZERO.

They are already all over the metro so probably don't have many new builds in the works. Sure they will just continue with their remodeling approach. Since they have been around for decades while the others haven't your new stores argument is weak as well

[OKVision4U]

I wonder how many more New Stores will be opened in the next couple of years in the OKC metro w/ Freddy's , Steak & Shake , DQ , etc.... ? vs. Braum's New Stores in the metro ? SD, you're the fact checker, how many does Braum's have scheduled for the metro? ...new stores. My guess is ZERO.

SD, how many new stores is scheduled to be built in the OKC metro w/ Braum's? ...any?

[OKVision4U]

They are already all over the metro so probably don't have many new builds in the works. Sure they will just continue with their remodeling approach. Since they have been around for decades while the others haven't your new stores argument is weak as well

Easy, you just described the "financial" well being of Braum's so well. This is their S.O.P. w/ the band-aide approach.... or a coat of paint. Cheap.

[Easy180]

Easy, you just described the "financial" well being of Braum's so well. This is their S.O.P. w/ the band-aide approach.... or a coat of paint. Cheap.

So their approach should be to put two locations on each intersection? Just trying to follow you here which is becoming difficult.

[Dennis Heaton]

Well, far be it from me to trump Vis, but we've had them in OKC twice - and they failed both times. First iteration was back in the mid 70's, and they were around for a few years, then shut down. They re-emerged about ten or so years ago, built a handful of locations - one on SE 29th - but were gone in seemingly under six months/year.

Thanks SoonerDaave...I moved to OKC in 1999, so I guess I missed them. We had one right off the beach in Pacific Beach (San Diego) when I was in high school back in the 60's. Loved their dogs!!

[OKVision4U]

So their approach should be to put two locations on each intersection? Just trying to follow you here which is becoming difficult.

Easy, I will slow down for you....help ya keep up. Braum's is NOT a national chain w/ 2,000 locations. They don't have THAT kind of revenue. Capital projects are not what they feel comfortable w/.

Thus, we won't see any NEW store locations for the OKC metro and (phase-out) any of the earlier locations.

[warreng88]

So their approach should be to put two locations on each intersection? Just trying to follow you here which is becoming difficult.

Please, please, please put him on ignore. I am begging you.

[OKVision4U]

Please, please, please put him on ignore. I am begging you.

warreng, I forgot you were here. You problably don't have any input of this subject either? ...again.

[warreng88]

Can someone tell me if Novision addressed me? I have him on ignore and it is glorious...

[OKVision4U]

Can someone tell me if Novision addressed me? I have him on ignore and it is glorious...

hey warren, do you think Braum's will add any new stores in the OKC metro in the next couple of years?

[Roger S]

Can someone tell me if Novision addressed me? I have him on ignore and it is glorious...

He babbled something about you going out of business if you don't update your business model because you failed his "eye test".

[Easy180]

Please, please, please put him on ignore. I am begging you.

Guess it's way past the point of letting this thread die. Moving on....

[OKVision4U]

He babbled something about you going out of business if you don't update your business model because you failed his "eye test".

bbq, I can tell you have been "trying" to keep notes. You are close. ...but yes,

[warreng88]

He babbled something about you going out of business if you don't update your business model because you failed his "eye test".

I have been to multiple restaurants that are dirty, the decor is outdated, the service is bad but the food is fantastic so it stays in business for years and years. It usually takes two out of the following three to make it in the restaurant industry: Great food for the price, Great service and great location. Braum's has good food (sometimes great) and good locations and good service. I have only a few times been to Braum's where I was disappointed in the service. So, with all that being said, I think Braum's will continue to update their current locations, adding more square footage for grocery and keeping their product the same. Their shakes are great, their ice cream is very good and I love their burgers and fries. That is all they are trying to sell. It is not a gormet restaurant where the place has to be modern with servers wearing flare.

[Roger S]

I think Visions "eye test" might be failing them..... Not one comment on all the market share Taco Mayo has lost since Taco Bell and Del Taco moved into the area..... TACO MAYO IS DOOMED!!!

How about Mazzio's??? Are they doomed now that Marco's has moved into the neighborhood?

[OKVision4U]

I think Visions "eye test" might be failing them..... Not one comment on all the market share Taco Mayo has lost since Taco Bell and Del Taco moved into the area..... TACO MAYO IS DOOMED!!!

How about Mazzio's??? Are they doomed now that Marco's has moved into the neighborhood?

bbq, since you have a great interest in Taco Mayo market share, you can start a thread on that one. Now you are getting it.

Braum's issues are far greater than just losing a few customers, they are a fully integrated company ( all their eggs in the same bascket, literally) and the rely 100% on the customers in this 4 state area. So, when several national chains enter your market, they do "eat into" that market-share in a very agressive way. So, yes, Bill & Drew are very nervous.

[Roger S]

bbq, since you have a great interest in Taco Mayo market share, you can start a thread on that one. Now you are getting it.

Braum's issues are far greater than just losing a few customers, they are a fully integrated company ( all their eggs in the same bascket, literally) and the rely 100% on the customers in this 4 state area. So, when several national chains enter your market, they do "eat into" that market-share in a very agressive way. So, yes, Bill & Drew are very nervous.

Well problem solved... You need to take into account that Braum's has locations in 5 states. Then maybe you can see the entire picture.