These are facts straight from the horse's mouth:
A few years ago BWW was actively preparing to open in Bricktown. They had selected a location, drawn plans and were deep into negotiations to finalize the lease and gain corportate approval.
The reason they decided against it had nothing to do with local franchisees and their territories. It was because at that time 1) BWW corporate did not endorse Bricktown as a whole, not just a particular location in it; and 2) the local restaurant industry in general took a dive while all this was being considered.
It is my understanding BWW may revisit Bricktown and other areas in the urban core and that with all the build-up and changes coming (like the new convention center and way more hotels and living units) that corporate would be much more likely to get behind such a plan.
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