I've said this several times so here it is again...
In-N-Out has very fresh, high quality ingredients and it's cheap. Like McDonald's cheap for way, way better quality food.
It's wildly popular for a reason. Even out here where there are several within a few miles of me, they are all crowded all the time. I've never seen a fast food restaurant so consistently busy. And that's pretty much all of them, years and years after they are open, not just because they are new.
The first time I ate there, I was underwhelmed. Since, I've grown to really appreciate it in general and as a great value. They also have amazing service and pay their employees very well.
Taste is the most subjective of all experiences but you can't compare a $2 In-N-Out burger to a $9 Republic burger (those are the actual prices).
And I've never once heard anyone call In-N-Out 'disgusting'.
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