Sort of a duh article about the "Outlet" shops of today when compared to the ones a lot of us grew up with.
http://shine.yahoo.com/event/financi...-know-2535354/
Essentially it comes down to the fact that most of the retailers in the Outlet stores make clothes specifically for them. They aren't factory/retail rejects that don't pass quality tests, overstock supplies, or last season's clothes. Felt this was pretty timely since we have our new "Outlet" mall here. Drove by another Outlet mall, in other state, operated by the same company as the new one here...only about 10 stores left open and the place looked horribly ran down. Hopefully they don't do the same to the OKC setup in a few years.
Key points from the story...
But nowadays, the majority of common outlet stores supplement their stock with merchandise created especially for outlet-store sale. These lines carry the brand name, but they’re made with lower-quality fabrics and cheaper construction techniques.IOW, how can an item of lower quality be price compared to a higher quality item in a normal store.“Manufacturer’s Suggested Retail Price $100, Our Price $25.” The tags lead customers to believe that they’re getting a huge discount. But the truth is that the listed MSRP is whatever the store wants it to be...
I-40 and Council isn't really that far out there, but it gets close for a lot of people.Outlet malls are notorious for being located in out-of-the-way suburbs and off deserted interstate highways. One big advantage of the remote location is a psychological effect called the “sunk cost fallacy,”
Look at apparel tags. Irregular or imperfect merchandise usually carry tags that are sliced, marked on, or otherwise altered to indicate that it’s not fit for retail sale, whereas knockoffs usually carry different tags altogether. At Gap Outlets, the tags are white with blue lettering, the reverse of the retail tags. At Banana Republic Factory Stores, the tags have three small diamonds indicating they’re not retail quality. Get familiar with real retail tags, so you can spot the impostors at outlet stores.Remember that fewer stores = better quality. If you’re shopping at a store that has posts in every outlet mall in the country, you’re almost guaranteed to be getting outlet-quality merchandise.
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