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Thread: Brookstone Village (SW 29th & Mustang Rd.)

  1. #26

    Default Re: Brookstone Village (SW 29th & Mustang Rd.)

    Jack Be is down to their original location at NW 178th and May.

    The grocery business has very thin margins and you need huge buying volume to compete.

  2. #27

    Default Re: Brookstone Village (SW 29th & Mustang Rd.)

    Quote Originally Posted by Pete View Post
    Jack Be is down to their original location at NW 178th and May.

    The grocery business has very thin margins and you need huge buying volume to compete.
    That is pretty much my exact thought process. The major players can and will absolutely operate at a loss to drive small operations out of business. I do think that if they had launched in the mid 2010s they could have at least locally achieved some market penetration. At home delivery service apps absolutely exploded in popularity during covid and have been a dominant force in the average American's weekly shopping experience to this day. I believe Jack Be could have absolutely been a great regional grocer offering a delivery service, if they were well established a decade ago and had a dedicated existing customer base. Today you have the option to have any available grocer large or small to be delivered to you in the same day or at a predetermined time a few days from now. The leverage Walmart/Sams, Costco, Kroger's etc. have is simply too big for small local chains to even try to compete in a market like Oklahoma City. Unless you have a community or customer service aspect that significantly differentiates you from the high volume value grocers you are absolutely dead in the water. In spite of your best efforts I am not going to pay more for chicken if someone else sells the same quality product for less in a similarly convenient location.

  3. #28

    Default Re: Brookstone Village (SW 29th & Mustang Rd.)

    Anyone know of any recent activity in this development or what is bring built across the street next to Dental Depot?

  4. #29

    Default Re: Brookstone Village (SW 29th & Mustang Rd.)

    Quote Originally Posted by dhpersonal View Post
    What a strange car-first suburbian setup for this corner: there’s a neighborhood of apartments directly behind a grocery store and the store is drive-through only. Boggles the mind how these same mistakes in city building can happen again and again.
    It is a suburban shopping center, in a suburban area. It does not look like the apartments even planed for much walking between the two areas either. Probably the closest buildings that had people walking expected in large numbers when designed was Yukon's pre-WW2 core, like six miles away and even that shifted to most people accessing by car decades ago.

    Plausibly the strangest thing about the development is they got the apartments built without NIMBY opposition. Likely due to that entire square mile was farmland a decade ago, so got use approved before there was locals to oppose it.

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