IIRC (Energy FC) built a nice training facility near N.E. 63rd.
Many of us are hungry for soccer's return; looks like that won't happen until 2027.
Kanady sounds ambitious:
On the Stadium District thread there's mention of a $ billion stadium development. Hope (won't hold my breath) that comes to fruition.
Surely John Crain field at OU would be sufficient as an interim home. I can't find definite dimensions but it certainly appears to meet USL requirements.
When you have so many involved you get the least common denominator. And, there is no assurance that because you have money or position that you have taste or marketing chops.
I was in the business for a very long time and when boards made the choices it was usually a watered down or populist style that was chosen. Everyone thinks branding is opinion, but it is a science, and having an opinion isn't the same as taste or talent.
I found the old Oklahoman story where it was discussed.
https://www.oklahoman.com/story/spor...o/60988616007/
I have never heard anyone say...say...a bad word about the Thunder logo and brand besides locals. And then it is maybe on local sports talk radio, or social media. I have never heard anything on any gamecast or national NBA related broadcast. Never.
I gotta think the Thunder brand and logo is number 200 on the top 100 things for the Thunder organization to deal with.
It seems bizarre that tier 3 or 4 soccer leagues chose international width as the hill to die on, when there is a plethora of field they could play on that are long enough but a bit narrow, with expanding to where teams usually stand probably could get to around 90% of international standard.
Whenever national commentators discuss logos/branding, OKC is universally at the bottom. For example, Zack Lowe ranked all thirty NBA logos and OKC's was dead last. Here's what he said:
The Thunder logo is the worst professional logo I've ever seen except for the OKC Blue logo. They should change both of them. Is the world going to end if they don't? No. Does it reflect bad on the city? Yeah, a little bit.Like, what is this? Thunder higher-ups hoped fans would think of two things when they heard the name — storms and rampaging bison — but they didn’t want to commit visually in either direction. A stormy logo might marginalize the bison, a key symbol for local Native Americans, and the staid Thunder thought it would be silly to have mature adults wear jerseys with animals on them. “We didn’t feel like having professional players represented by [an] animal was where we wanted to be,” says Brian Byrnes, the team’s senior vice-president for sales and marketing. Besides, Byrnes says, “the bull was already taken.”
Straddling the fence resulted in this vanilla mishmash. “It might be the best D-League logo ever made,” says Tom O’Grady, who served as the NBA’s first creative director before leaving to found Gameplan Creative, a Chicago-based branding consultancy. Team officials say the shield hints at a leader charging into battle, and that the upward rising “bolts,” which don’t look like bolts at all, symbolize a young franchise growing up.
No team has worse art, top to bottom, and Nike will push for an overhaul once it replaces Adidas as the league’s apparel partner in 2017. Nike and the Thunder are already talking, and the Thunder “haven’t ruled out” a more explicit weather-related secondary mark, Byrnes says.
Bad news: Oklahoma City seems locked into the shield motif and likely won’t replace it with a bison — or anything else. “To some extent, we are committed to the idea we have,” Byrnes says. “But we would not dismiss good feedback, particularly from Nike. We’re open to modernizing the logo, but we don’t have an appetite to overhaul it.”
OKCBISONThey already have plenty of nice bison illustrations, courtesy of Dick Sakahara, a California designer who consulted with the Thunder during the team’s creation.
“I have a lot of bison that never got to be,” Sakahara says.
It really all started with the name. Not sure who thought it was good idea to name the team after a sound. That would be a challenge in a game of pictionary.
The number 1 or 2 most iconic team in NBA history plays in Los Angeles and is named for Minnesota’s “Land of 10,000 Lakes”; an NBA team has for about 40 years played in Salt Lake City Utah, and is named for New Orleans Jazz music; another team that plays in Memphis Tennessee is named for Grizzly bears from the Pacific Northwest area in Canada.
Y'all keep moving the goal posts. The original premise was that people outside of OKC didn't think the Thunder logo and branding was bad. I provided an example from the most influential writer on the NBA. Now, you're demanding "a marketing and design communications expert." First, public perception matters. That's the point. Expert opinion is not the only opinion. Second, I guarantee you all the experts agree too. But you can use the internet too instead of just adding snarky comments without any supporting evidence. You're not added anything to the discussion.
I will suggest the story you linked is the basis of my argument. It is a puff-piece used to fulfill the writer's NBA article count during the deadest period in the NBA year. July 2015 was the period after the playoffs and draft, with no Olympics.
The Detroit Pistons logo that is #28 in the Grantland article is the same item that is all over the court and warm ups on the Bad Boys documentary playing on my TV. The Knicks logo is #26. Nobody is realistically suggesting those logos are an embarrassment that should be changed.
I do not believe that the Thunder brand and logo is harming the Oklahoma City standing on the world stage, the Thunder image within the NBA organization, the Thunder revenue stream, or the Thunder ability to win games.
First you didn't like the logo; now you don't like the patch--what's next, the new arena.
It's really time to move on past the logo and patch. I'm glad we have an NBA franchise that represents OKC and Oklahoma.
Thank you to The Professional Basketball Club, LLC; a new day is coming. Forgive me for getting off topic.
^ ^ ^
The branding arguably is the worst in the NBA; not international professional sports. The example you gave about what you would suck or wouldn't suck--that IMO sucks.
How did we get this far off OKC Energy FC into a conversation about the NBA and OMG male penile satisfaction.
Let's get back on topic to USL OKC Energy FC.
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