Was poking around the interwebs like I do and found this...

MyMWC logo design - 48HoursLogo.com

The only time reference I can find is "5 Months" ago on the page.

Then a google search for MyMWC App found this:

https://play.google.com/store/apps/d...est_city&hl=en

Only 10 downloads... well 11 now. There's an iStore or whatever Apples equivalent is of the app as well.