I mentioned this in another thread but it seems the changes in college sports just changed gears. The Big 10 and PAC-12 have agreed to integrate their athletics and academics effectively making 2 divisions of the same super conference.

http://www.usatoday.com/sports/colle...ent/52253122/1

The Big Ten and Pacific-12 are extending their partnership well beyond the Rose Bowl, announcing Wednesday that they'll step up interconference scheduling, cross-promote on their respective television networks and even set up academic and cultural exchanges.

Without formally expanding either 12-team league, officials say they expect many of the same benefits from collaboration. Each league will extend its reach. There'll be more to sell to TV. Revenues should rise accordingly.

"It's sort of in lieu of what some other people are doing (with expansion)," Big Ten Commissioner Jim Delany said.

"Our idea is you can't stand still. You have to build in an environment where people are competing for attention, where they're competing to have the best competitive assets and to present themselves in the best way. I think both of us believe … this is the most constructive way for us to do that."

Together, the Big Ten and Pac-12 encompass 15 states holding 43% of the nation's population and 22 of its top 50 television markets.

...

The new agreement will tie them throughout the regular season, as well — and in all sports, though football and basketball are the focal points.
Where does this leave conferences like the Big XII who thought they could get by with 10 teams? Expect the SEC to go to 16 or more teams very soon. If OU doesn't jump on an opportunity this time around then I might actually be done with OU sports.