Quote Originally Posted by TaoMaas View Post
There's a reason for that belief. It's because lead-in IS the holy grail of ratings. It's like a relay race. When you've been handed the baton with a big lead on the competition, all you have to do is not screw it up.

Sorry, but nobody really watches one station over another based on the studio camera work. It's a non-factor, basically.
I hear ya, but it seems like the stations are shooting themselves in the foot. They kill themselves buying expensive sets, all designed to look beautiful, they brag endlessly lately about the fact that they're broadcasting in Hi-Def (which is for the beauty of the show), they choreograph all the anchor movement thinking that it makes the show beautiful to watch, so someone out there is thinking about the visual art. They hire beautiful anchors (you'll never see a fat, snaggle-toothed female anchor in this market). The ONE thing that delivers all that hard work to the viewers is the quality of the camera work.

NEWS 9 has everything you could want in a newscast right up until they focus the cameras, then they blow it, and they've been blowing it for over two years. And this is why I abuse peanut M&M's, as a way to cope with this garbage! ;-)