New sign up on SW 36th behind Sam’s. Anyone know what’s planned for this location?

Was just coming to post about this. There is a sign off Lindsey as it curves around behind Ed Noble Parkway with what looked like a rendering.

Here's the sign.
https://drive.google.com/file/d/1jjvt6Kd3YFKoUYjl70hcY9Xqx6OvY8s3/view?usp=sharing

We've been trying to track down more information but seems sparse at this point. Calls to the number go straight to voice mail for "Black Oak Real Estate" that has no information found online.

This would dramatically change this whole area.

https://drive.google.com/file/d/1N9EMrLhsyJYuXWjwJfQ1RGD6pz-QSwlB/view?usp=sharing
https://drive.google.com/file/d/1-T11tWGBopYP3NXQMxkfvrXsL_yXexK-/view?usp=sharing

For reference, here's all the property Anthem owns.

^

Thanks very much.

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Thanks for this information and for the great overlay showing the map superimposed on the satellite image!

In addition to the sign I mentioned on 36th near Sam’s, there’s a second sign that Hippo mentioned on Lindsey near the Interurban. Both signs show the same map, but the Lindsey sign makes me wonder if they eventually plan to completely encircle the neighborhoods along Willowbend and Riverwalk. (The land along the curves on Lindsay has been for sale for a long time, and those signs are now gone). If this is the case, this would be a huge development both geographically and monetarily and would, as you say, totally transform the area.

I wonder as to how this land is currently zoned.

Just what l35 area of Norman needs, more commercial retail space.

Update from Norman Development FB page https://www.facebook.com/share/p/wftcbFH3BD66EAGf/

After nearly a two decade stalemate, development plans are moving forward for the over 235 acres of vacant land south of Sam’s Club and behind the Parkway Plaza shopping center on Ed Noble Parkway.

Just what l35 area of Norman needs, more commercial retail space.

Very prophetic post.

https://www.normanokdevelopment.com/2024/06/21/bob-moore-farms-to-bring-large-residential-project-to-ed-noble-parkway-area/

Internal feasibility documents for the development obtained by Norman Development noted Norman’s “significant vacant commercial space” and that “the market currently cannot absorb the intensity of C2 zoning allowable uses.”

In addition to the commercial concerns, the feasibility study noted that additional residential dwelling units are needed in the Norman market. These factors drove the plan to be transitioned to predominantly high-density residential with limited commercial use.

Going old school model. No TIF. The developers front the construction loan, install and pay for development, and the infrastructure. Afterwards the City of Norman maintains the infrastructure.

https://www.normanokdevelopment.com/2024/06/21/bob-moore-farms-to-bring-large-residential-project-to-ed-noble-parkway-area/

Internal feasibility documents for the development obtained by Norman Development noted Norman’s “significant vacant commercial space” and that “the market currently cannot absorb the intensity of C2 zoning allowable uses.”

In addition to the commercial concerns, the feasibility study noted that additional residential dwelling units are needed in the Norman market. These factors drove the plan to be transitioned to predominantly high-density residential with limited commercial use.

Going old school model. No TIF. The developers front the construction loan, install and pay for development, and the infrastructure. Afterwards the City of Norman maintains the infrastructure.

Developments are done all over the place all the time without TIFs.