The SuperTarget located at 13924 N. Pennsylvania Ave. will be getting a full remodel starting in June 2017. The approximately $12 million investment will touch every part of the store, including an updated grocery section and exterior facade. Target is planning on completing over 600 store remodels over 2017 and 2018. Approximately 30 stores in Dallas (Target's third largest market) are in the process of receiving these remodels as well. Plans for the Quail Springs location have not been finalized, but similar remodel plans for the Dallas locations can be seen in the link below. Work is expected to be completed by November.

https://corporate.target.com/article/2017/03/reimagined-target-stores

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Sure hope they update and improve their fresh produce and meat departments. We had to quit them because those departments got so bad.

Thanks very much! I had seen the building permit but it didn't have many details.

Looks like they may be going to a dedicated entrance for order pickup, no doubt to counteract Walmart which is now doing the drive-thru version of this.

Interesting. Only Quail Springs? I've wondered whether Target on N May will try to step up with the increasing number of grocery options in that area.

Good to hear. We will probably start seeing quite a bit of these kinds of projects as SQ 792's implementation gets closer. I imagine many grocers will opt to remodel to prepare for wine/full strength beer sales. This is just a guess, but had SQ 792 failed, I am not sure Homeland would be remodeling their store. OKC's long-term issue with having uniquely subpar grocery stores could be on its last legs.

Hopefully the N May location is next.

Construction will begin June 11th and might run through Thanksgiving.

I wonder if they will be closed on Black Friday?

Will the store be closed during construction or will they remain open during the remodel?

They will be open throughout construction and I'm sure they want to be done by Black Friday.

Will the store be closed during construction or will they remain open during the remodel?

It will be done in phases.

Electronics will be moved to the back of the store after they just finished that beautiful remodel...

From what i've read, i believe most of the Targets in our area will get part of this facelift, but in different ways. So places like May/MWC aren't Super Targets, but Quail/Norman/Edmond are. Some of the changes already happened in MWC some time ago with the change in how certain areas are presented to make it more "department store" looking. Personally, i think it's dumb and a waste of time. You can't fit as much in the same amount of area, so it just means there's less product on the shelf. It seems like Target is trying to "up" their appearance to some other class of store, but they dont really know what that is. I would liken it to JC Penny's failed changes to organize by brand instead of type of product. Now i just have to walk to 20 places to look at the same dang thing instead of one area....guess what? It means i go to Kohls instead. I dont think Target will be in any danger of losing customers or anything, but it just doesn't make a whole lot of sense to spend this kind of money on "fluff" like tables to put product on and removing the exiting shelving. Throw some different tile down on top of the existing tile, hang a sculpture from the ceiling, What exactly is the point there?

Good to hear. We will probably start seeing quite a bit of these kinds of projects as SQ 792's implementation gets closer. I imagine many grocers will opt to remodel to prepare for wine/full strength beer sales. This is just a guess, but had SQ 792 failed, I am not sure Homeland would be remodeling their store. OKC's long-term issue with having uniquely subpar grocery stores could be on its last legs.

Hopefully the N May location is next.

One of the reasons plans haven't been finalized is because Target is trying to figure out whether to include a dedicated wine and liquor shop area in with the plans. They already do this in other states. Many are trying to convince the folks in Minnesota that it's worth including in the remodel now since our laws are changing in 2018.

Construction will begin June 11th and might run through Thanksgiving.

I wonder if they will be closed on Black Friday?

Construction is expected to be finished before November 1.

So places like May/MWC aren't Super Targets, but Quail/Norman/Edmond are.

Bombermwc,
What makes a store "Super" Target? I thought it was groceries and if that's the case, the MWC store is a Super Target.
C. T.

Bombermwc,
What makes a store "Super" Target? I thought it was groceries and if that's the case, the MWC store is a Super Target.
C. T.

Not bombermwc, but...

I don't know the MWC store, but I know the Moore and Norman stores. Both have groceries, but Norman (the Super Target) is larger with a larger frozen foods and produce and meat section. In Moore, the refrigerated and produce sections are pretty small compared to Super Target and Super Wal*Mart and most other grocery stores. That's the main difference I've found.

Bombermwc,
What makes a store "Super" Target? I thought it was groceries and if that's the case, the MWC store is a Super Target.
C. T.

Super Target is a designation the company itself uses. There are only 3 in the OKC area: Quail, Edmond and Norman.

All are substantially larger and have larger departments of almost all kinds, including food.


It's similar to Walmart, as some of their stores are Super Centers but not all.

Do all the non-Super Targets now have "limited groceries" such as the N. May location, or are there still some without?

CTChandler - Most Targets now have limited grocery items. The difference between that an a Super Target, is the Super's have the full service grocery. Think things like more produce/deli counter/bakery/etc. I haven't really found that in terms of normal store products, there's really that much difference. And I believe Target has decided to stop making Super Targets anymore after they started converting the regular ones to the current model with limited grocery.

The switchover in MWC happened even after they moved to 29th st. On May it happened when they booted Office Depot out and expanded the store. I dont remember if the South Side one ever converted before it closed.

^

Groceries are not the only difference between a Target and Super Target.

As I mentioned above, most the departments in the store are expanded as well.

^

Groceries are not the only difference between a Target and Super Target.

As I mentioned above, most the departments in the store are expanded as well.

It's also worth nothing that the SuperTarget branding will be gone after the store is remodeled.

Construction staging has begun in the parking lot. Dedicated wine and beer section didn't make the final cut. Target may revisit this at a later date.

Construction staging has begun in the parking lot. Dedicated wine and beer section didn't make the final cut. Target may revisit this at a later date.

That really is quite shortsighted. Only a year and a half before Oklahoma joins the rest of the nation with normal alcohol laws.

That really is quite shortsighted. Only a year and a half before Oklahoma joins the rest of the nation with normal alcohol laws.

Its not like their having to knock down half the building to add it in later. The renderings for the beer and wine area for other stores didn't seem all that complicated.

Giant tent in the parking lot. Looks like they will start on the right side of the store which I believe is the electronics side.

From https://twitter.com/hornickj:

http://www.okctalk.com/images/pete/target060617.jpg

The have boatloads of shipping containers out there now as well:

http://www.okctalk.com/images/pete/target061117.jpg

That really is quite shortsighted. Only a year and a half before Oklahoma joins the rest of the nation with normal alcohol laws.

Plans for something this extensive couldn't possibly have been completed in expectation of such a change - especially considering this is likely part of a prototype for their remodels across the country and has probably been years in the making. In the grand scheme of things, they can almost certainly accommodate the new store to their best avail themselves of the alcohol law changes and barely affect the overall new concept.

Looks like they have started construction inside. They have started rearranging everything and have a large space cleared in the back for the new electronics department.

A couple more pictures of what to expect when the remodel finishes. These are from the first 8 North Texas stores that just had their grand re-opening over the weekend.

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...and a remodel in progress in Shawnee, KS.

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Looks like the rear left corner is close to finishing up, and it gives you a good idea at what the frozen/refrigerated area will look like:

http://i.imgur.com/sZU8CLh.jpg

Still very much a work in progress, and I'll be glad when it's all finally done. But I really like the parts that are finished.

https://i.imgur.com/1jBa9nsl.jpg?1

https://i.imgur.com/317q9fhl.jpg?1

https://i.imgur.com/OZlI2cel.jpg?1

https://i.imgur.com/pdvGD0sl.jpg?1

Nice!

The project is approaching completion. The Deli, bakery, and Meats are draped off right now. Produce shouldn't shouldn't take that long. That will involved knocking a hole in the roof to put in a skylight if they are doing the same they did at the Texas stores.

So apparently the new color for Target is drab grey now. Kinda silly considering red is the color they're known by.

Ugh, i get so tired of seeing everyone turn things grey and calling it modern. Its so boring and lacks....COLOR!

So apparently the new color for Target is drab grey now. Kinda silly considering red is the color they're known by.

Ugh, i get so tired of seeing everyone turn things grey and calling it modern. Its so boring and lacks....COLOR!

If it matches the color of the inside, they will probably have some red thrown in there, maybe the front?

So apparently the new color for Target is drab grey now. Kinda silly considering red is the color they're known by.

Ugh, i get so tired of seeing everyone turn things grey and calling it modern. Its so boring and lacks....COLOR!
But dull colors, like gray, white and beige offend the least customers. Super Wal-Marts used to be of brighter colors on the outside.

It doesn't feel that way in the pictures, but being inside the store it feels like the red is still very much a part of the Target branding. Most of the front and rear walls are red, many of the signs are still red, outside of the grocery section it seems that the wayfinding remains red, the register area is still red, and the carts are still red. You still get the "red Target" experience, without feeling like you walked into Beverly's bathroom.

Grey helps other colors stand out ...things like merchandise. Bombardment of color doesn't necessarily bring life or interest. Sometimes less Is actually more. I think the new use of the red looks very striking and a more refined.

I think the grey makes it look too dark. I would've gone with a lighter base color.

The reason, as many has stated above, is the grey colors make other colors pop. It also looks and feels cleaner, which I'm sure relaxes the customer.

This is why you've seen such a surge of it in homes in this HGTV generation we live in. It provides a clean look, but also allows you to add all the colors on your walls without making it permanent.

I have a 360 camera, might take it there and do a walk through with it to put on YouTube.

So apparently the new color for Target is drab grey now. Kinda silly considering red is the color they're known by.

Ugh, i get so tired of seeing everyone turn things grey and calling it modern. Its so boring and lacks....COLOR!

I so 100% agree with this. I can't take all the gray, looks like a prison (more so in houses than this Target, but it has more than I'd like). They've painted the South side of the building, and it literally looks like a Wal-Mart now.

Still waiting on taking a trip there with the time to do a walk-through.

The produce section is about halfway done, and the deli section is still boarded up. They are about halfway done with painting the outside:

https://i.imgur.com/Xc7bCwwl.jpg

To quote my 4-year old daughter, who knows the difference between Target and Walmart as the red shop and the blue shop: "what are they doing to the red shop?"

An employee at Target told me the official grand reopening is Nov 4th. Live music, food trucks, and Thunder players will be there.

Took some more pictures today, and I tried to get more of the red that is present throughout the store. I think they did a good job keeping it as an accent color to show it as part of their branding. The only area where there is really no red present is the grocery area.

https://i.imgur.com/2uAVshol.jpg
https://i.imgur.com/LfiF09ml.jpg
https://i.imgur.com/pY4hg0sl.jpg

For the rest of the store I think they have managed to differentiate themselves from Walmart pretty nicely (aside from the outside looking like a Walmart clone with red Target signs right now). To me it feels more like a proper department store now, more closely aligned with Kohl's than Walmart.

https://i.imgur.com/ifqeWJ4l.jpg
https://i.imgur.com/Y0WeY7vl.jpg
https://i.imgur.com/390dE0dl.jpg
https://i.imgur.com/UerJGYql.jpg
https://i.imgur.com/0X2YIIbl.jpg
https://i.imgur.com/L9HuFrIl.jpg
https://i.imgur.com/RAxM6j1l.jpg
https://i.imgur.com/zeNeXwgl.jpg
https://i.imgur.com/0g0w3Kil.jpg
https://i.imgur.com/by4BJxkl.jpg
https://i.imgur.com/kw4xNb3l.jpg
https://i.imgur.com/1voDK3Xl.jpg

Thanks!

I took a bunch last week and never got around to posting them.

I really like what they've done thus far. Will be interesting to see if they change out all the white floor. In the area where they have done that, it looks amazingly better and more upscale.

Thanks!

I took a bunch last week and never got around to posting them.

I really like what they've done thus far. Will be interesting to see if they change out all the white floor. In the area where they have done that, it looks amazingly better and more upscale.

It will still be white tile. They have already replaced the previous white tile with new white tile. The only thing they different is the gray border around the main pathways.

It will still be white tile. They have already replaced the previous white tile with new white tile. The only thing they different is the gray border around the main pathways.

Suppose they still want the bright ambiance.

http://www.okctalk.com/images/pete/target100317a.jpg


http://www.okctalk.com/images/pete/target100317b.jpg


http://www.okctalk.com/images/pete/target100317c.jpg


http://www.okctalk.com/images/pete/target100317d.jpg


http://www.okctalk.com/images/pete/target100317e.jpg


http://www.okctalk.com/images/pete/target100317f.jpg


http://www.okctalk.com/images/pete/target100317g.jpg


http://www.okctalk.com/images/pete/target100317h.jpg


http://www.okctalk.com/images/pete/target100317i.jpg


http://www.okctalk.com/images/pete/target100317j.jpg

The Edmond Super TARGET is going through a similar renovation, just not as extensive. The west side of the parking lot has a dumpster full of the old green triangle grocery signage and all of the colored neon is no longer on the top part of the walls on the inside. Gray is the dominate color on the walls, but the front of the store and electronics have a full rich TARGET red wall. Many of the items in the store have been re-arranged. For example, small appliances are now in the back of the store where Automotive use to be, while vacuums and storage containers have moved closer to the front of the store on the back side of the CVS Pharmacy.

Somewhat random observation: as much as I hate the whole self checkout development, the machines at Target are so much more pleasant. I don’t think they weigh your purchases as I have never gotten a “unexpected item” or “place item in bag” message since the remodel. They used to be just as finicky as the ones at Walmart, and I always had to have an employee clear my register after placing my empty shopping bags on them before beginning to scan my items. Now they just don’t seem to care. Maybe they think the shoplifting crowd sticks to Walmart.

Somewhat random observation: as much as I hate the whole self checkout development, the machines at Target are so much more pleasant. I don’t think they weigh your purchases as I have never gotten a “unexpected item” or “place item in bag” message since the remodel. They used to be just as finicky as the ones at Walmart, and I always had to have an employee clear my register after placing my empty shopping bags on them before beginning to scan my items. Now they just don’t seem to care. Maybe they think the shoplifting crowd sticks to Walmart.

I've noticed the same thing. However Target does it, it's really nice.

I've noticed the same thing. However Target does it, it's really nice.

Targets are the nicest for sure. Crest and Walmart are awful. Home Depot's are pretty good as well.

My only negative is the inability to type in produce IDs.

Targets are the nicest for sure. Crest and Walmart are awful. Home Depot's are pretty good as well.

Lowe's also works great. NIcest thing about Lowe's and Home Depot's is that you can hit a button that says "skip bagging" so you won't have to screw with it trying to get it to recognize something that you put in there and you can just keep going...

My only negative is the inability to type in produce IDs.

Went again today, had to pick up a bell pepper, and this time I noticed the field to enter the PLU right next to the scrolling list. So I'm not sure what I was looking at last time I was there that I didn't find it.

The Edmond Super TARGET is going through a similar renovation, just not as extensive. The west side of the parking lot has a dumpster full of the old green triangle grocery signage and all of the colored neon is no longer on the top part of the walls on the inside. Gray is the dominate color on the walls, but the front of the store and electronics have a full rich TARGET red wall. Many of the items in the store have been re-arranged. For example, small appliances are now in the back of the store where Automotive use to be, while vacuums and storage containers have moved closer to the front of the store on the back side of the CVS Pharmacy.

The Edmond stores remodel is scheduled for June/July 2018, when completed it will be identical to Quail store only reversed. Grocery on the right/Electronics on the left.

The Edmond stores remodel is scheduled for June/July 2018, when completed it will be identical to Quail store only reversed. Grocery on the right/Electronics on the left.

I call it the Bizzaro Target because everything is flipped.

They are adding big red panels to the front of building this week so it won’t all be grey.

The grocery section is basically done now, Guest services is all that remains to be completed.

On the “self checkout” front: forgot my lunch and stopped at the Walmart by work to pick up a few things.

Scan first item: This machine broken, cards only with no cash back. Push okay and put item in bag.
“Unexpected item in bagging area”, take it out, “place item in bag”, put it in, “unexpected item in bagging area”, push “I don’t want to bag” and throw it in my cart.
Enter PLU for apple, wait 30 seconds for machine to acknowledge this.
Pay, insert card twice before it reads it.

4 items, 6 error messages, and that’s why the “Target is more expensive because you pay an ‘at least it’s not Walmart’ tax” joke exists.