"Visit the living Internet museum that is Braums.com…" - The Lost Ogle (http://www.thelostogle.com/2011/06/10/visit-the-living-internet-museum-that-is-braums-com/)

Oh, there won't be any nutritional info, but hey, at least you can use the handy links to download IE 3.0, and do fun things like print your own Braum's coloring book, or send a Braum's E-postcard to someone you love!

"Visit the living Internet museum that is Braums.com…" - The Lost Ogle (http://www.thelostogle.com/2011/06/10/visit-the-living-internet-museum-that-is-braums-com/)

Oh, there won't be any nutritional info, but hey, at least you can use the handy links to download IE 3.0, and do fun things like print your own Braum's coloring book, or send a Braum's E-postcard to someone you love!

This is hilarious!

Mom and I went to one on Sunnylane and I-40 for a very simple order. What I wrote on a notepad...

Double Dip B-Day Cake Waffle
-------------------------------
Single Dip Choc Cone

The guy was standing there having no clue what it all meant..... Then they brought out both being single dip and waffle. I told them immediately...DOUBLE DIP! And mom wasn't happy about getting a waffle, so they had to exchange it.

Mom and I went to one on Sunnylane and I-40 for a very simple order. What I wrote on a notepad...

Double Dip B-Day Cake Waffle
-------------------------------
Single Dip Choc Cone

The guy was standing there having no clue what it all meant..... Then they brought out both being single dip and waffle. I told them immediately...DOUBLE DIP! And mom wasn't happy about getting a waffle, so they had to exchange it.

As long as they corrected the order, I see no major problem with that.

As someone who thinks this thread has been way too harsh on "Braums Manager," I'll admit that at this point I can't help but picture the man or woman seeing these latest bits (lost ogle, etc) and shedding a tear of shame, contemplating a career change. The investment in upgrading their stores, etc., certainly isn't matching their investment in social media, marketing and advertising. One must wonder if they're just begging for a competitor like Dairy Queen to come in and kick their butt.

As someone who thinks this thread has been way too harsh on "Braums Manager," I'll admit that at this point I can't help but picture the man or woman seeing these latest bits (lost ogle, etc) and shedding a tear of shame, contemplating a career change. The investment in upgrading their stores, etc., certainly isn't matching their investment in social media, marketing and advertising. One must wonder if they're just begging for a competitor like Dairy Queen to come in and kick their butt.

I've been thinking about that. Compared to other regional fast food establishments, Braums' online presence is horrible. Their website is straight from the 1990s and their online offerings are far less than any competitor. Braums has a lot to market (fresher milk than nearly any competition, quick turnaround from farm to grocery, solid meat), but they are not taking advantage of the new opportunities that are out there. They really only need a small staff to completely turn around the marketing for the company.

I have to agree with some of the folks on here. The biggest turn off for me at Braums, is the cleanliness. Some stores are just nasty. It's an easy fix, and should be addressed.I think this all comes down to the individual store managers. Every time I've been in the store on MacArthur just north of Memorial, it has been spotless and the service has been excellent. The store closest to me, at Rockwell and Hefner, is just so-so; it often appears to need a broom applied, and I've been shorted on my order at the drive-thru a few times.

No matter how tightly a franchise tries to control its operators, there will still be variations in human nature that lead to such differences. That said, Braum's could definitely take a lesson from some others, such as Chick-Fil-A, to maintain an image of universally higher quality!

I think it's certainly a spirited thread, but I don't think it's way too harsh. Braum's Manager seems to be barraged by a slew of questions and criticism usually only tangentially related to their original post, but BM usually presents a promotion of some sort with great fanfare—when in truth, such fanfare is deserved by only an apparent handful of stores in the chain; the rest coming up short in various documented areas while they take our money.

The thread title is: New at your neighborhood Braum's.
The opportunity for improvement/problem is: We don't have a "neighborhood" Braum's.

My point is that we need (perhaps a better, more accurate, word is "want"?) a New Braum's in our neighborhood.

Braum's has the best milk in the known world.
Nobody can rationally dispute that fact.

Other products offered at Braum's range from Good to Exceptional.
(In my opinion.)

Now that The Worst Burger King in The Entire Universe (just south of Hefner and Penn) is, thankfully, long gone and just a fading, bad, memory (supplanted by The Parking Lot for Love's Corporate Headquarter's--a huge improvement, btw) the next best New Braum's location is on Hefner Road, maybe one-quarter to three-eighths of a mile east of Penn, on the South Side of the street.

Of course, firm plans must be in place to expand, protect and secure The Scenic Wetland/Natural Flood (Semi-)Control/Pre-Existing Park area immediately to the South of the proposed location . . . But that shouldn't be too hard to do. At least not for Braum's . . .

Plus, as an added bonus, there is already a pasture in place for actual cows to graze!
This would lend practical--and historical--authenticity to the entire picture.

Better to invest some time, effort and resources (e.g. money) in that direction. rather than in gossimer Web-Ads . . . or fantasy pictures of what OKC might look like in the future.

Definitely a Win/Win/Win situation for all involved.
(Well . . . Isn't it? =)

The thread title is: New at your neighborhood Braum's.
The opportunity for improvement/problem is: We don't have a "neighborhood" Braum's.

My point is that we need (perhaps a better, more accurate, word is "want"?) a New Braum's in our neighborhood.

Braum's has the best milk in the known world.
Nobody can rationally dispute that fact.

Other products offered at Braum's range from Good to Exceptional.
(In my opinion.)

Now that The Worst Burger King in The Entire Universe (just south of Hefner and Penn) is, thankfully, long gone and just a fading, bad, memory (supplanted by The Parking Lot for Love's Corporate Headquarter's--a huge improvement, btw) the next best New Braum's location is on Hefner Road, maybe one-quarter to three-eighths of a mile east of Penn, on the South Side of the street.

Of course, firm plans must be in place to expand, protect and secure The Scenic Wetland/Natural Flood (Semi-)Control/Pre-Existing Park area immediately to the South of the proposed location . . . But that shouldn't be too hard to do. At least not for Braum's . . .

Plus, as an added bonus, there is already a pasture in place for actual cows to graze!
This would lend practical--and historical--authenticity to the entire picture.

Better to invest some time, effort and resources (e.g. money) in that direction. rather than in gossimer Web-Ads . . . or fantasy pictures of what OKC might look like in the future.

Definitely a Win/Win/Win situation for all involved.
(Well . . . Isn't it? =)

Radical, I assume you're joking? Having to go 1/4 mile to a Braums is a problem?

No. You misunderstood. Let me try to clarify:

The nearest Braum's is maybe two miles away.
Not a great distance, granted, but not exactly in the "neighborhood".

Almost next door to where I reside--definitely in the neighborhood, like, by definition--there is some undeveloped property fronting Hefner Rd. My little town needs sales tax dollars and the property behind where the Braum's would go needs protection from unrestrained development due primarily to serious drainage (and other valid) concerns.

In short, the Braum's "1/4 of a mile away" currently exists only as a figment of my imagination.
Sorry . . . "Figment" sounds a bit . . . whimsical(?)

Make that "my as yet unrealized vision for the future . . . of the neighborhood." =)

Can't remember if I posted this already or not, but our new favorite steak are those bacon wrapped petite sirloins Braum's has. At 2 for $5.29 you can't beat the quality and flavor. Not to mention the smaller size is actually what a serving of steak should be. We eat them at least once a week now. Little salt, pepper and EVOO over 450 degrees for 4 minutes each side and its perfection.

Just tried the Braum's ground beef a couple of days ago.

Two pounds of 80/20 for maybe $5.50.
Reassuring Labeling regarding the wholesomness and so forth.

Used half of it in a meatloaf ("Okie-Mex Style" semi-smoked on the grill, finished in the oven). Pretty darn good. Will defintely be buying it again on those rare occasions I use ground beef for anything. They also have 75/25 (except with decimals) for the risk-takers.

this is where braum's gets their ground beef. it's a good, natural and safe beef.
http://www.premiumbeef.com/page/home



Just tried the Braum's ground beef a couple of days ago.

Two pounds of 80/20 for maybe $5.50.
Reassuring Labeling regarding the wholesomness and so forth.

Used half of it in a meatloaf ("Okie-Mex Style" semi-smoked on the grill, finished in the oven). Pretty darn good. Will defintely be buying it again on those rare occasions I use ground beef for anything. They also have 75/25 (except with decimals) for the risk-takers.

The filets at Braums (the regular, not the bacon wrapped, which seem to be a different supplier) are really high quality. We slice them right down the middle and then cook them on our salt plate heated to about 600 degrees on the stovetop. So good.

... and then cook them on our salt plate heated to about 600 degrees on the stovetop. So good.

salt plate?

How long does it take to heat a salt plate before cooking?

The filets at Braums (the regular, not the bacon wrapped, which seem to be a different supplier) are really high quality. We slice them right down the middle and then cook them on our salt plate heated to about 600 degrees on the stovetop. So good.

Do they have new "filets" at Braum's? The only one's I've ever seen are those little filet mignon's--and are bacon wrapped. (They aren't "bad" but . . .) Maybe the key to the answer is: "different supplier."

Braum's branded Hot Dogs are the least greasy hot dogs on the market today.
(I have indisputable proof of that fact available.)

I hope that maybe the "new supplier" decides to bring back those pre-formed, frozen burger patties that Braum's used to sell. One of the crew at the local Braum's told me that the reason they were discontinued is because no beef processor/vendor wanted to assume the "risk" involved in backing up the product. Maybe the new supplier has more confidence in what they are providing.

I think that a "salt plate" is an ancient (pre-Iron age) cooking vessel resembling a proto-skillet without a handle that has been re-discovered and sold by places like Williams-Sonoma and, in a few years, at the Food Network Flea Market.

So, we offer real opinions based on real experience in a public forum and the best you can come up with is 'negative whiner.' That's ALMOST as laughable as your apparent interest in nutritional information.

Being the consumer advocate that you are, it is a little surprising that you would poo-poo the importance of nutritional information. But I will agree 100% that Braum's training seems to include modules on indifference, slow-motion, downright ignoring of customers (picture this: handicapped man limps into store with cane, makes difficult rounds to pick up milk, eggs, bread, etc. while using cane then has to stand at grocery checkout for 10 minutes while employees jabber at each other in the food service area), going brain-dead while a customer makes a request for a specific ice cream/topping combination. I actually witnessed what I can only describe as a complete melt-down by an employee at the Guthrie store when my son-in-law requested a mix, using chocolate ice cream and butterfinger. Pretty simple, but the worker couldn't understand it, and then gave him change twice which he tried to give back the second time when she then turned beet-red, closed her eyes, cried and, I thought, was going to scream. Maybe just a bad day, but my opinion, probably poor training. Try to give your constructive input sometime. I have many times, because I'm addicted...ADDICTED to Braum's milk and ice cream and want to see them succeed in every way. I've even tried to go offline to Drew Braum. Dead end. They are pretty closed to input, however good it might be. I've had a very successful career as a business consultant but they pretty much fire back form letters and make the executives impossible to reach. And I was offering my input free...very unlike me. Anyway, enough about me...anyone else think they should make accommodations for pregnant women/mothers of small children and handicapped people for groceries through the drive-though window?

GREAT Story, Jimbo!!! Let me tell you about my "Braum's-Based Day-Before-The-Big-Blizzard-of-Last- Winter Story" sometime . . .

On the other hand, about four times a year, maybe three, I order a Custom Malt at Braum's--with "Special Instructions*" on the preparation--and they have never, yet, failed to deliver a very close approximation.

*"Vanilla . . . Double-Malt flavoring . . . and leave it on the blender until it is thin enough to drink through a straw, without a spoon."

Being the consumer advocate that you are, it is a little surprising that you would poo-poo the importance of nutritional information. But I will agree 100% that Braum's training seems to include modules on indifference, slow-motion, downright ignoring of customers (picture this: handicapped man limps into store with cane, makes difficult rounds to pick up milk, eggs, bread, etc. while using cane then has to stand at grocery checkout for 10 minutes while employees jabber at each other in the food service area), going brain-dead while a customer makes a request for a specific ice cream/topping combination. I actually witnessed what I can only describe as a complete melt-down by an employee at the Guthrie store when my son-in-law requested a mix, using chocolate ice cream and butterfinger. Pretty simple, but the worker couldn't understand it, and then gave him change twice which he tried to give back the second time when she then turned beet-red, closed her eyes, cried and, I thought, was going to scream. Maybe just a bad day, but my opinion, probably poor training. Try to give your constructive input sometime. I have many times, because I'm addicted...ADDICTED to Braum's milk and ice cream and want to see them succeed in every way. I've even tried to go offline to Drew Braum. Dead end. They are pretty closed to input, however good it might be. I've had a very successful career as a business consultant but they pretty much fire back form letters and make the executives impossible to reach. And I was offering my input free...very unlike me. Anyway, enough about me...anyone else think they should make accommodations for pregnant women/mothers of small children and handicapped people for groceries through the drive-though window?

I've never "poo-poo'd" nutritional information. Actually, as an avid user of LoseIt.com I get quite annoyed with not being able to readily find nutritional information. The comment of mine that you quoted was actually a knee-jerk (emphasis on me being a 'jerk') and personal attack on Steve after being labeled a whiner for simply doing what public forums encourage people to do - be social. Which often means being critical.

As to your question: Personally, I think Braum's is so slow as-is, that accommodating groceries via the drivethru would slow things down even more.

Yes, a personal attack on someone who has lost 50 pounds in the past six months trying to live a healthier lifestyle. Bravo Brian. Make fun of a fat guy trying to lose weight. Go ahead and keep it up if that's what makes you feel better about yourself. And for what it's worth, I never personally attacked you, only pointed out the tone of these threads makes some of you sound like negative whiners.
Wow...

Yes, a personal attack on someone who has lost 50 pounds in the past six months trying to live a healthier lifestyle. Bravo Brian. Make fun of a fat guy trying to lose weight. Go ahead and keep it up if that's what makes you feel better about yourself. And for what it's worth, I never personally attacked you, only pointed out the tone of these threads makes some of you sound like negative whiners.
Wow...

Congrats and good luck on your weight loss and change in lifestyle, Steve. I sure your family will appreciate that as much as you do for yourself.

Yes, a personal attack on someone who has lost 50 pounds in the past six months trying to live a healthier lifestyle. Bravo Brian. Make fun of a fat guy trying to lose weight. Go ahead and keep it up if that's what makes you feel better about yourself. And for what it's worth, I never personally attacked you, only pointed out the tone of these threads makes some of you sound like negative whiners.
Wow...

Actually, Steve, if you read my comment above I was acknowledging that my original comment was indeed a personal attack and that I was being a jerk. But name calling is name calling so lets not try and pretend your original comment wasn't the same thing. I was simply not ignoring the fact it was a jerk comment for me to make.

...anyone else think they should make accommodations for pregnant women/mothers of small children and handicapped people for groceries through the drive-though window?

Did they stop doing that? I know I have heard people ordering a gallon of milk and such in the Drive Thru without incident. Now if they have an extensive "grocery list" they may not be able to do it.

Yes, they stopped delivering milk through the drive-thru more than a year ago. I remember that it was while Dave and Dan were still the early morning show on KXXY because they carried on about it for several days...

Brian, we'll have to agree to disagree. I was being critical of actions and behavior... to be blunt, there is a tendency on this site by a couple of people to engage in absolute bullying, and I've never done well sitting quietly and letting that take place. I'll admit that's my weakness. The irony here is twice you've gotten upset about this when it had nothing to do with you. I'm sorry, but I'll always be the guy telling a newcomer who is getting piled on to not take it too seriously, to understand there are certain posters on this board whose self worth seems to be inflated by putting others down.
This is why I stopped participating on this site for several months earlier this year....

]#118: (BBatesOKC)[/B]
"Can't remember if I posted this already or not, but our new favorite steak are those bacon wrapped petite sirloins Braum's has. At 2 for $5.29 you can't beat the quality and flavor. Not to mention the smaller size is actually what a serving of steak should be. We eat them at least once a week now. Little salt, pepper and EVOO over 450 degrees for 4 minutes each side and its perfection."

]#121: (easternobserver)[/B]
The filets at Braums (the regular, not the bacon wrapped, which seem to be a different supplier) are really high quality. We slice them right down the middle and then cook them on our salt plate heated to about 600 degrees on the stovetop. So good.

The other day, I decided to try the filets from the new supplier. In part, because I liked the ground beef (from the same new supplier) so much and, in part, because of visiting the link to that supplier posted by someone in here.

They were $18.99 a pound (about $2 per lb. more than I'm used to paying) and both filets, together, weighed-in at around .66 pounds (that is, .33 pounds--or about 4 oz.--each, which is, indeed a "normal" portion of steak). The package was $12.53 instead of $5.29 but we almost never eat steak so I figured what the heck.

They were ultra tender, delicious, and just the right amount with a baked potato and a salad on the side. My method of cooking steak--when grilling is impractical or impossible--is the pan-sear/oven-finish method (5 minutes in an oven proof skillet on the stovetop then 5, 7 or 9 minutes in a 450-deg. oven depending on the degree of doneness desired). For the steaks I get at the Homeland meat counter I usually go 5/6 but those steaks are thicker than the ones we got from Braums. I ended up going 5/5 this time, but they were slightly overcooked for our taste. The next time it will be 5/4.

I might even make my fabulous fast pan sauce, but I didn't this first time around in order to "allow the ingredient to declare itself" (as Jacques Pepin used to say). The ingredient declared, "I am good" and it wasn't lying.

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There was discussion in another thread that this location may be closed.

However, two months ago Braum's purchased the two old homes directly west of their property and today there was a demolition permit for both.

This sounds very much like they are planning to remodel/replace the existing structure with a bigger one in the mold of their new concept.

If so, this is great news for the neighborhoods in the immediate area and Midtown in general. Would love to see that Homeland follow suit.

An added plus:

Those homes are actually small apartment buildings. Both are absolute dumps and their removal will be a benefit to that street.

Here's the one due west of the Braum's property:

http://www.oklahomacounty.org/assessor/Searches/sketches/picfile/2713/R045008514001uA.jpg

And here's the one just west of that:

http://www.oklahomacounty.org/assessor/Searches/sketches/picfile/2713/R045008505001uA.jpg

this is great news .. the new model braums will be great in that location

This is an answer to my prayers!! Great news if this is true!!

I have been emailing Braum's the last couple of years, asking about the new model store going in at this location.

Also knocking down those duplex buildings is a Huge improvement in it's own right!

Yep. That Braum's is at least a 25-year-old store dating back to the early 1990s (let the jokes about it being as old the commercials they still air begin now)

If so, this is great news for the neighborhoods in the immediate area and Midtown in general. Would love to see that Homeland follow suit.

No doubt. Both those need vast improvements. My fish consumption has jumped about 2000% since I normally end up at Super Cao Nguyen for my daily dinner shopping.

it being as old the commercials they still air

About the same age as their website, too. :Smiley259

Here are some photos of their new concept they call the W Model:

http://www.okctalk.com/images/pete/braums1.jpg

http://www.okctalk.com/images/pete/braums2.jpg

http://www.okctalk.com/images/pete/braums3.jpg

http://www.okctalk.com/images/pete/braums4.jpg

Here are some photos of their new concept they call the W Model:

That looks like the Braums down the street from me in Arlington TX. All of the DFW Braums went this route about three years ago. They are nice.

Yep. That Braum's is at least a 25-year-old store dating back to the early 1990s (let the jokes about it being as old the commercials they still air begin now)

I thought the commercials were older. :)

They have the new model Braum's in Norman on the corner of E. Lindsey & S. Classen, they are really nice.

I like the concept but the buildings are ugly.

I believe they have multiple variations and the one shown is supposed to mimic a craftsman style.

About the same age as their website, too. :Smiley259

And their logo..

You can tell this is not a company meant to expand much further than Oklahoma, but at least it's pretty good for fast food :D

True. i started going to Braum's back when they started doing burgers and such. Their burgers are some of the tastiest fast food kind around (Big Ed's still gets my top vote). I wasn't impressed so much with their ice cream/dairy back then in the mid 80s. Now Braum's fat free milk is the only milk I'll buy. Theirs taste just like whole milk to me where every other "skim" brand tasted like weak water with some white "colorant" thrown in.

There was discussion in another thread that this location may be closed.

However, two months ago Braum's purchased the two old homes directly west of their property and today there was a demolition permit for both.

This sounds very much like they are planning to remodel/replace the existing structure with a bigger one in the mold of their new concept.

If so, this is great news for the neighborhoods in the immediate area and Midtown in general. Would love to see that Homeland follow suit.

Yeah, I think Metro was the one that reported it was coming down. I told him he was wrong and the Braums they are building off of the new I-40 was to replace the one they tore down on Penn and I-40.

I thought the commercials were older. :)

I know, right. It's the same one they showed when i was like 8 years old! Funny thing is, they still have the same cup design, same uniforms and caps, etc. Not much has ever changed in the Braum's world. Including how bad they treat their employees, both in-store and corporate.

I like the concept but the buildings are ugly.

I totally agree. It is like they designed one for Edmond, then decided to keeping going with it. The interior is not as bad.

However, I'd much rather a new store than keep what is there now.

You can tell this is not a company meant to expand much further than Oklahoma, but at least it's pretty good for fast food :DI've been told that their official policy is to not go more than 300 miles from their Tuttle HQ, so that their trucks can get to the most distant site and back in a single 8-hour day...

I don't think they are ugly per se but some of them remind me more of a steakhouse exterior and don't fit the "Ice Cream & Dairy Store", In any case, if it is the old Braums I am thinking of, that location has a very awkward dining room layout and needs to be replaced

That looks like the Braums down the street from me in Arlington TX. All of the DFW Braums went this route about three years ago. They are nice.

The Braums in MWC off of SE 15th and Post and the Braums off of Classen and Lindsay in Norman have been converted since 2006,but it's weird to me that Braums an Oklahoma based company would revamp their Texas locales first,maybe they revamped the stores first that had the highest sales?

I don't think they are ugly per se but some of them remind me more of a steakhouse exterior and don't fit the "Ice Cream & Dairy Store", In any case, if it is the old Braums I am thinking of, that location has a very awkward dining room layout and needs to be replaced

The one pictured above looks like a Sirloin Stockade.

I don't know why they have to tear buildings down to fit the new one?? I bet they become parking lots... who hoo! *ugg* They could just but it closer to the street... but I doubt that happens.
On the bright side... many of the Braum's in western OK (Altus, Lawton, Weatherford, Elk City at least) that have reopened with the new design have really great neon signs...hope they replace this one too.

I don't know why they have to tear buildings down to fit the new one?? I bet they become parking lots... who hoo! *ugg*

http://img1.jurko.net/avatar_2961.gif

I don't know why they have to tear buildings down to fit the new one?? I bet they become parking lots... who hoo! *ugg* They could just but it closer to the street... but I doubt that happens.
On the bright side... many of the Braum's in western OK (Altus, Lawton, Weatherford, Elk City at least) that have reopened with the new design have really great neon signs...hope they replace this one too.

Braum's has concerns obviously, particularly about having enough parking for customers, but I hope that they at least put it in the back away from Classen.

Most of the Braums I have been to, their lots are more wide than they are deep and the parking is generally mostly on one side. Can't speak directly about the Classen lot though

I don't know where everyone lives but......news flash!!!....there is a "new W model" BRAUMS.... open at least a year or two on I 240 and Shields (home depot parking lot)....also one at NW 39th and Tulsa (west of portland) open at least 3 years!! Many more in towns around the state I've been too...I.E. Muskogee has one on 69 hwy south of town, open at least a few years also....there are surely more...these are just ones I am aware of...so they are certainly building in their home state. By the way, has anyone ever taken the BRAUMS TOUR of their factory SW of OKC by Tuttle? It is a great tour watching them make Ice cream.....I haven't been out there in SEVERAL YEARS though, so dont know if they STILL HAVE TOUR??? anyone know???.............IluvBraums

Also forgot to mention....Anyone remember that they tore down the Braums at 17th and classen "approximately?" 15 years ago and replaced it with the one there now....only DIFFERENT layout?......They rebuilt it fast, because I had not been there in a while and less than a year? later I went in and my head spun.....because.....they had completely rebuilt the one now.....with that ODD layout in the same spot? The old one, which was rather new was LARGE and had high ceilings, much better than the one now they replaced it with. Don't know if the old one burned?or what?....anyone know? PS im not crazy...just ask around to confirm this......

I'm on a roll!!!....LOL The old Braums on I 40 and Agnew was torn down YEARS ago....perhaps 10? years......It was the first area of excavation for the NEW I 40 Project.....I miss it very much....It was large and very convenient to stop at..........ANYONE KNOW??? are they going to replace that one on new on NEW I 40 ?

The existing Braums at 17th & Classen was built in 1984.

Hard to believe it's 27 years old.

if it is the one I am thinking of (was in it one time, very odd dining room layout FWIR), not hard to believe at all. It seems like it is at least that old.