View Full Version : Whole Foods
ejillparker 08-07-2008, 09:37 AM Hope this is in the right place. Does anyone else agree that we are badly in need of a Whole Foods in OKC? I would even be happy with one in Norman. What do you all think the chances are of us getting one here? I have been sending them emails begging for one for a few years now.
progressiveboy 08-07-2008, 10:25 AM Considering Tulsa has a WF market one would think that the next logical step would be OKC. I am a native OK Cityan who now resides in the Dallas area. WF does fantastic business in the DFW metroplex. I am a bit weary as if OKC would support a WF since they tend to gravitate to foods high in fat, lard and salt etc.... Also, it is a bit pricer since it is organic and natural foods market so I do not think OKC has the extra disposable income to pay higher prices. OKC people are more into Walmart and Buy for less which I consider "less than desireable" grocery stores. Not to sound negative on OKC but once oil and gas prices plummet it will be a "bust" cycle all over again. Maybe I am wrong and they will bring WF to the OKC area but I would be totally "surprised" by it. Tulsa on the other hand, has proven they can support it!
betts 08-07-2008, 10:33 AM The median income in Tulsa is only slightly higher than OKC. Considering that OKC has a bigger population than Tulsa, you've probably got at least as many people in OKC who can afford to shop at Whole Foods as in Tulsa. It's rather a stereotype that people in OKC all shop at Walmart and Buy for Less, and that we all like fatty foods. Most of the people shopping at Whole Foods in any city are unlikely to shop at Walmart if there's not a Whole Foods available. It might hurt Crescent Market, but that would be my biggest concern.
BFizzy 08-07-2008, 10:43 AM Considering Tulsa has a WF market one would think that the next logical step would be OKC. I am a native OK Cityan who now resides in the Dallas area. WF does fantastic business in the DFW metroplex. I am a bit weary as if OKC would support a WF since they tend to gravitate to foods high in fat, lard and salt etc.... Also, it is a bit pricer since it is organic and natural foods market so I do not think OKC has the extra disposable income to pay higher prices. OKC people are more into Walmart and Buy for less which I consider "less than desireable" grocery stores. Not to sound negative on OKC but once oil and gas prices plummet it will be a "bust" cycle all over again. Maybe I am wrong and they will bring WF to the OKC area but I would be totally "surprised" by it. Tulsa on the other hand, has proven they can support it!
Good point. I was just thinking about leaving the rig and going to Wal-mart to grab a salty lard sandwich, since that's all we eat up here.
progressiveboy 08-07-2008, 10:44 AM I am looking at it from the perspective of the retailer. Tulsa has high end retailers such as Saks, Steve Madden, Restoration Hardware where as OKC does not so this tells me that Tulsa has the demographics to support "high" end retailing where as OKC does not or these stores would be in the OKC market place. WF market went into Tulsa knowing that OKC was the bigger of the two cities but what drew them to Tulsa is the demographics and more wealthy citizens. I am sorry to sterotype OKC but it is the truth. Again, it would be nice for OKC to get more grocery options such as WF, Central Market, Traders etc.. but again, not holding my breath on this one. DFW currently has WF, Central Market.
FritterGirl 08-07-2008, 10:47 AM Progressiveboy really has hit the proverbial nail pretty close on the head. It seems, too, that there was discussion about Whole Foods only going into those markets where a specific percentage of the population had a higher education. OKC didn't qualify on that account.
That being said, the rumors of WF coming to OKC are increasing in frequency and volume, making me think we are, indeed, on their "target list" if the right project comes along.
There are several other threads on the forums that discuss the possibility of WF in OKC, so you might look around for those.
jsibelius 08-07-2008, 10:53 AM Houston has repeatedly made the top of the "Fattest City" list, but there are four Whole Foods stores in Houston proper, and at least a few in the various suburbs as well. I don't think a city's general leanings toward "lard" and "fat" and "salt" have anything to do with whether anyone will shop there. But thanks for the good word! I'm sure me and my fellow Wal-Mart hillbillies would never dream of spending a little more money on something as "silly" as food that might actually be better for you.
BFizzy, what time do you want to meet for that lard sandwich?
progressiveboy 08-07-2008, 10:55 AM That's the OKC spirit, "Staying the same and never changing" LOL
betts 08-07-2008, 11:09 AM I am looking at it from the perspective of the retailer. Tulsa has high end retailers such as Saks, Steve Madden, Restoration Hardware where as OKC does not so this tells me that Tulsa has the demographics to support "high" end retailing where as OKC does not or these stores would be in the OKC market place. WF market went into Tulsa knowing that OKC was the bigger of the two cities but what drew them to Tulsa is the demographics and more wealthy citizens. I am sorry to sterotype OKC but it is the truth. Again, it would be nice for OKC to get more grocery options such as WF, Central Market, Traders etc.. but again, not holding my breath on this one. DFW currently has WF, Central Market.
I think the retailers have a mistaken notion of the difference in demographics between OKC and Tulsa, and so stores go into Tulsa that would be supported as well or better here in OKC. Tulsa doesn't support Saks very well....it doesn't even carry Louis Vuitton there, whereas OKC has supported a Chanel store for years, and Balliets is filling the void of other high end stores like Saks and Neimans in OKC. It will be very interesting to see what retailers Aubrey can pull in to Classen Curve, as the demographics in that area are pretty impressive. I don't think most retailers look as closely at disposable income as they should, because our low cost of living and taxes give us as much disposable income as many other cities with a far higher median income.
BFizzy 08-07-2008, 11:13 AM Yeah and Dallas is sooo "progressive".
You won't see salt and lard at any of the billion mexican and burger joints down there.
WF market went into Tulsa knowing that OKC was the bigger of the two cities but what drew them to Tulsa is the demographics and more wealthy citizens.
They didn't actively seek a Tulsa location, that one came to them when they bought Wild Oats.
Wild Oats stores weren't as large and upscale as the new Whole Foods locations.
BFizzy 08-07-2008, 11:28 AM OKC will have a Whole Foods or an equivalent... it's just a matter of time. OKC has seen many new businesses come recently and our support for them has continually exceeded expectations.
This market is starving for new concepts unique to the area.
progressiveboy 08-07-2008, 11:30 AM Yeah and Dallas is sooo "progressive".
You won't see salt and lard at any of the billion mexican and burger joints down there.
Actually Dallas is quite progressive! Thanks for pointing this out. They are in the the midst of building a new $400 million dollar peforming arts center to completed next year. Also our new $1 billion dollar stadium for the Dallas Cowboys. Not to mention, a couple of weeks ago AT&T announced they are moving their "corporate" headquarters to Big D. Comerica Bank which was based in Detroit moved there bank holding and corporate headquarters to Dallas. Also, we have 5 new skyscrapers going up in downtown Dallas. What you will see restaraunt wise BFizzy is fresh seafood restaurants, Vegetarian restaurants in Dallas and yes throw in a couple of mexican and burger joints. It sure would be nice to have that success in OKC but again, I am not holding my breath.
mecarr 08-07-2008, 11:42 AM I thought the holdup in getting a Whole Foods in Oklahoma had to do with the state's liquor laws, meaning that whole foods couldn't sell wine in their stores. I guess that doesn't make sense since Tulsa seems to have a Whole Foods (or is it wild oats?)
I would be careful not to link the increasing chatter about an OKC Whole Foods with the chances of it actually happening. I think more and more people are talking about how it would be cool, but I haven't seen much evidence that Whole Foods is considering OKC, unfortunately.
betts 08-07-2008, 11:42 AM This should not be an us against Dallas competition. Dallas is a huge city. Huge cities have more of everything. That doesn't mean there aren't people in OKC who would support a Whole Foods. And, let's get real. There are vegetarian restaurants in OKC, there are some great restaurants in OKC that are unique and as good as anything you can find anywhere, just not as many. There are many people in OKC who aren't Walmart shopping fat food guzzlers. When you've got a population of over a million people, stereotypes fail to look at the diversity that has to exist.
BFizzy 08-07-2008, 11:46 AM Thanks, progboy. I'm familiar with Dallas. OKC is a microcosm of Dallas.
I thought the holdup in getting a Whole Foods in Oklahoma had to do with the state's liquor laws, meaning that whole foods couldn't sell wine in their stores. I guess that doesn't make sense since Tulsa seems to have a Whole Foods (or is it wild oats?)
Wild Oats didn't put nearly the emphasis on beer & wine so it wasn't as big a deal when they went into Tulsa.
The selection process for new Whole Foods locations is very different. They have moved to a larger, more upscale concept and that's what they are seeking to roll out.
Even here in California, they are trading locations built just 10-15 years ago for new, larger ones very nearby.
progressiveboy 08-07-2008, 11:58 AM They didn't actively seek a Tulsa location, that one came to them when they bought Wild Oats.
Wild Oats stores weren't as large and upscale as the new Whole Foods locations.
Thanks for the update. I did not realize WG in Tulsa was previously Wild Oats. "I stand corrected". Have a great one :)
jsibelius 08-07-2008, 02:57 PM I thought the holdup in getting a Whole Foods in Oklahoma had to do with the state's liquor laws, meaning that whole foods couldn't sell wine in their stores. I guess that doesn't make sense since Tulsa seems to have a Whole Foods (or is it wild oats?)
I would be careful not to link the increasing chatter about an OKC Whole Foods with the chances of it actually happening. I think more and more people are talking about how it would be cool, but I haven't seen much evidence that Whole Foods is considering OKC, unfortunately.
Now that you mention it, I remember a news story about that a few months ago, but I sure can't find a trace of that story now.
metro 08-07-2008, 03:35 PM "progressiveboy" your posts in this thread and others seem to be very stereotypical. Last time I checked, stereotyping wasn't "progressive", but being open-minded is. Just curious, how often do you visit OKC? As others have said, OKC has many vegetarian, sushi and other healthy restaurants, just not as many as Dallas we aren't a metro of 6 million people either, but we are a metro of 1 million. Are you progressive enough to think a metro of 1 million should have all the exact same options of a metro of 6+ million? Come on! Have you tried Saturn Grill in OKC? Saturn Grill (http://www.saturngrill.com/)
The Crescent Market - Good Things to Eat (http://www.thecrescentmarket.com/)
Akin's Natural Foods - Home Page (http://www.akins.com/retailer/store_templates/shell_id_1.asp?storeID=A59A6B1C10E44C9E9420A7A75B2 7460A)
Native Roots Market - Home (http://www.nativerootsmarket.com/)
Forward Foods (http://www.forwardfoods.com/)
Gourmet Food Store – Oklahoma – Local Gourmet Food Store and Shop Information (http://www.gourmetfoodstore.com/localgourmet/oklahoma-gourmet-food-store.asp)
These are just some of many upscale and healthy food places/ grocery stores around the metro. FYI...I usually get my groceries at Akins, SuperTarget, Native Roots, farmers markets (we have a bunch, even two downtown soon to be 3), Forward Foods and other places. I don't make a TON of money (they aren't looking at my demographic from an income/masters education standpoint) and yet I buy these things and know tons of college students and young professionals that choose to eat healthy, shop upscale organic, use recyclable bags, etc. NO QUESTION OKC CAN SUPPORT AT LEAST 1 WHOLE FOODS OR EQUIVALENT.
Your theory doesn't pan out, OKC has many upscale retailers Tulsa doesn't have. OKC has supported Dior and Chanel for years ( I don't believe Tulsa has those stores). We also have Forever 21, Balliets, Mr. Ooleys, Spencer Stone, Apple store (I believe first in Oklahoma), 1st Cheesecake Factory in Oklahoma, and many other fine retailers in Penn Square Mall with many more on the way to Nichols Hills Plaza and Classen Curve.
Truth is, we've been an underserved and neglected market so we've had no choice BUT Walmart and BuyForLess (which you clearly haven't been to in years because they are pretty much hispanic grocery stores now). WalMart and other grocers have been carrying more and more organic and whole grain type stuff just due to the demand, let alone all the small boutique grocers poppoing up. Now that our numbers are looking good nationally, these retailers who look at big numbers (which we didn't have before or there were more alluring markets), are finally saturated elsewhere and coming to smaller secondary markets (OKC). You WILL see more and more of a health conscious shift in OKC. Look at our SuperTargets, they carry TONS of organic, natural and upscale food items.
Red Dirt Girl 08-07-2008, 04:07 PM I'll ignore all the ridiculousness that says all Oklahomans are fat. Yes, we are a bit chubby on the nationwide rankings, but hey, that doesn't mean we don't deserve a Whole Foods.
ONE IS IN THE WORKS! I've heard it over and over. Say what you will about Aubrey McClenden, but he's helping to bring a Whole Foods. Apparently Whole Foods execs have been in Rand Elliot's (major big time architect) office in recent months. It's all very promising.
redcup 08-07-2008, 10:28 PM Shoot all my weight comes from Classic Coke!!
ejillparker 08-08-2008, 12:09 AM I'll ignore all the ridiculousness that says all Oklahomans are fat. Yes, we are a bit chubby on the nationwide rankings, but hey, that doesn't mean we don't deserve a Whole Foods.
ONE IS IN THE WORKS! I've heard it over and over. Say what you will about Aubrey McClenden, but he's helping to bring a Whole Foods. Apparently Whole Foods execs have been in Rand Elliot's (major big time architect) office in recent months. It's all very promising.
That would be so awesome! We need a Whole Foods Now! Just need to work on those darn liquor laws!
PS, Rand Elliot built my parents' house and I am scratching my head as to how he plays in to this darn Whole Foods thing. Oh well, I don't care as long as we get our Whole Foods!
taylor83 08-08-2008, 04:16 PM I would love to see a Whole Foods here, especially near the MidTown or downtown areas. However (and I hate to be a debbie downer) based on their latest financial results it looks like it will be a bit longer until we see them here. See links below:
Whole Foods profit drops, halts dividend - MSNBC Wire Services - CNBC.com (http://www.cnbc.com/id/26043914/for/cnbc/)
Whole Foods plunges after disappointing 3Q results - MSNBC Wire Services - CNBC.com (http://www.cnbc.com/id/26055830/for/cnbc/)
OKCMallen 08-08-2008, 04:36 PM Houston has repeatedly made the top of the "Fattest City" list, but there are four Whole Foods stores in Houston proper, and at least a few in the various suburbs as well. I don't think a city's general leanings toward "lard" and "fat" and "salt" have anything to do with whether anyone will shop there. But thanks for the good word! I'm sure me and my fellow Wal-Mart hillbillies would never dream of spending a little more money on something as "silly" as food that might actually be better for you.
BFizzy, what time do you want to meet for that lard sandwich?
Houston is also like the 3rd or 4th biggest city in the country.
Dekoung 08-09-2008, 11:03 PM I just recently read a story in the WSJ about Whole Foods woes. Of course part of the problem is the economic downturn. But WF is increasingly losing market share to the chain groceries who are devoting more space to organics,etc. The article talked abut how WF is giving tours to shoppers in some stores to dilute the perception WF is so pricey. The writer said that the better value items are in the center of the store and the perimeter areas have the expensive items which is obvious I think to anyone shopping there. The writer said WF is very unhappy with its common nickname of Whole Paycheck.
The Wild Oats in Tulsa was so successful that it expanded. After it became WF I heard from one of the employees that WF was planning to build a larger store in South Tulsa. I imagine that is on hold now. But according to that person, the Tulsa store is one of the best performing given its size and location.
This has nothing to do with WF's locations but is interesting. I also read in the WSJ some months ago about how the WF owner would anonymously get on the Wild Oats financial message board before the buyout and badmouth WO.
I lived in Tulsa for years but since I now live in Norman, I would prefer a WF to come here but if OKC I would take that. Actually I want a Trader Joe's in the area but that is even less a possibility.
I would not talk about Tulsa not supporting Saks. It may not carry all the labels that other Saks do but I was told by someone who would know that last Christmas season it was a top Saks performer in sales. And if it were not supported then it would not have lasted this long.
Kandyegirl 08-16-2008, 02:07 AM Hi all ~
We were just talking about Whole Foods. A great friend from high school was in town over the weekend. She now lives in Dallas. We talked about all the cool, new stuff happening in OKC ( lofts downtown, more galleries opening, etc ). That led into our hopes for getting a Whole Foods. I've heard rumors that it could be part of the development at NW 36th & Broadway Ext. And... of course... I've also heard that our liquor laws are the reason they haven't already opened a store here.
XO ~
Kandye
One easy mouse click will feed the hungry....
http://www.hungersite.com
amylynn5656 08-25-2008, 04:47 PM The liquor laws MIGHT have something to do with it, seeing as not offering wine / liquor in the store might be a risk in a small market. However....
I recently moved back to OKC from Boulder, CO - where one of Whole Foods corporate offices is located (I believe the main one is in Austin). Anyways, Boulder has (basically) the same liquor laws that OKC does (they do have a refrigerated section in their liquor stores, but you can only buy low point beer in a grocery store and they only recently allowed liquor stores to open on Sundays).
Although Boulder was an early-adopter of the health food craze (its never really been a "craze" to them, IMO) Boulder is still a seasonal college town where you can't get liquor at the grocery store. And that's where a corp office is? Doesn't make sense to blame the liquor laws in OKC.
Like I said, I don't think not being able to sell liquor is a main factor in this - I think its probably just a cost issue in a weak economy. As shipping prices continue to increase, it becomes harder to ship such specialty goods far distances. Furthermore, I don't think our local growers that would contribute to a Whole Foods are able to produce the quantity required to support a store.
All of that being said, I'd LOVE LOVE LOVE to have a Whole Foods in OKC. Unique fresh ingredients are a scarcity here. Not to mention what a testament that would be to our continuing growth.
CCOKC 08-26-2008, 12:34 AM I heard a piece about Whole Foods on NPR last week. They are having financial difficulties right now due to the fact that food prices have gone up so much in the last year and their prices are just too high for most grocery shoppers. They are more likely than not to shut stores down than to be opening new ones until the economy gets better.
metro 08-26-2008, 10:36 AM amylynn, I agree it's not our liquor laws that are preventing us to have a Whole Foods, it's a scared national economy.
Kandyegirl, it's really not so much lofts being built downtown. Almost everything being built is condos or apartments. There are a few lofts going up though at Maywood Lofts, it is the only loft development right now.
mecarr 08-27-2008, 11:19 PM I agree Whole Foods is nice, but why so much focus on them for a grocery store? There are plenty of other good chain stores around.
progressiveboy 08-28-2008, 07:36 AM I agree Whole Foods is nice, but why so much focus on them for a grocery store? There are plenty of other good chain stores around.
I'm thinking because WF has the reputation of carrying quality, organic foods in addition it's selection, plus being part of the green enviornment. I believe OKC is starving for a "quality" grocery store. I personally would not call Homeland or Buy for Less quality grocery stores. I think OKC would do well with a Central Market. I also think a Tom Thumb "Signature Market" would be good.
amylynn5656 08-28-2008, 08:02 AM I'm thinking because WF has the reputation of carrying quality, organic foods in addition it's selection, plus being part of the green enviornment. I believe OKC is starving for a "quality" grocery store. I personally would not call Homeland or Buy for Less quality grocery stores. I think OKC would do well with a Central Market. I also think a Tom Thumb "Signature Market" would be good.
Agreed. :tiphat:
One thing we are forgetting here is that Whole Foods is not just a grocery store. Its a restaurant as well - with several prepared food choices to take home or eat right there in the store cafe. Furthermore, as phenomenons like the Food Network and (grr) Rachel Ray continue to grow, people are looking for more diverse options - and fresher ingredients.
metro 08-28-2008, 08:20 AM I'm thinking because WF has the reputation of carrying quality, organic foods in addition it's selection, plus being part of the green enviornment. I believe OKC is starving for a "quality" grocery store. I personally would not call Homeland or Buy for Less quality grocery stores. I think OKC would do well with a Central Market. I also think a Tom Thumb "Signature Market" would be good.
I agree we could use more "quality" grocery stores in OKC, especially a Whole Foods. Progressiveboy, have you been to any of our organic or natural grocers in OKC lately? There not Whole Foods, but it's a start and part of the same movement. Again, Buy For Less is pretty much a hispanic grocery store with hispanic type grocery products. We do have much more besides, Homeland, Buy For Less and WalMart. Crest is also a very nice local chain we have here.
Here are a few in case you may not be aware:
Akin's Natural Foods - Home Page (http://www.akins.com)
The Crescent Market - Good Things to Eat (http://www.thecrescentmarket.com/)
Native Roots Market - Home (http://www.nativerootsmarket.com/)
Forward Foods (http://www.forwardfoods.com/)
Gourmet Food Store – Oklahoma – Local Gourmet Food Store and Shop Information (http://www.gourmetfoodstore.com/localgourmet/oklahoma-gourmet-food-store.asp)
Super Cao Nguyen Market :: Home Page (http://www.caonguyen.com/)
progressiveboy 08-28-2008, 03:40 PM Metro, Since I have not lived in OKC for several years (9) to be exact. the only one I am familar with is Crescent Market as I used to work in that general vicinity. I did like that market since it did, and I am assuming still does carry lots of different items you do not find in a regular grocery store. The other stores you mention I am not familar with. I also use to frequent on occasion "Kamps". Excellent meat market.
CCOKC 08-29-2008, 05:24 PM Bill Kamp left Kamp's years ago and has his own place on North Western just east of Nichols Hills. I take my family there to get meat since I am a vegetarian but they also carry a lot of local things in there like Soup Soup, Christian Cheese etc. That store can be added to Metro's list. When my daugher was in Ballet on Classen I would use the hour to visit Kamp's, Crescent, Seasonal Cellars, and the bread shop which I can't remember the name right now. That is some good food shopping right there. I used to shop at Albertson's for my big shopping and have become so frustrated with the Homeland I just hate to go in there. I do most of my shopping at the farmer's market and Braums and my back yard now. Twice I have bought meat at Homeland that smelled really bad when I got it home. To my family that is, meat always smells bad to me. I also just joined the OK food coop and look forward to buying a lot of stuff from them.
From what I understand the old Kamp's does not have a grocery in it anymore. Am I correct in this?
metro 09-02-2008, 09:51 AM Correct from what I can tell, it appears to be a restaurant/deli now and live music dinners on certain nights.
bluedogok 09-02-2008, 07:46 PM I thought the holdup in getting a Whole Foods in Oklahoma had to do with the state's liquor laws, meaning that whole foods couldn't sell wine in their stores. I guess that doesn't make sense since Tulsa seems to have a Whole Foods (or is it wild oats?)
I would be careful not to link the increasing chatter about an OKC Whole Foods with the chances of it actually happening. I think more and more people are talking about how it would be cool, but I haven't seen much evidence that Whole Foods is considering OKC, unfortunately.
A Whole Foods that I have been to in Boston had no alcohol in it, so it just depends on the market. I think Boston still holds onto the "package store" concept. It is definitely a big component that they would like to have.
Whole Foods is opening new stores, just not as many and most are upgrades to existing locations. There is a relocation planned for the one in North Austin as they have gone to the bigger store concept that was developed at their HQ store in Downtown Austin which is about 3x larger than the current Gateway location.
I have been told that OKC is on the expansion list but there was no definite timetable....as previously stated, they are in a "wait and see" mode for many things because of the economy and the Wild Oats merger. I dare say that the Wild Oats merger was probably not a good thing for them at the time that it occurred.
metro 03-03-2009, 03:37 PM There is a poll on Home | Urban Neighbors (http://www.urbanneighbors.org) about how far you would drive to shop at a Whole Foods. Please take the poll if you have time, important people are watching the results!
ronronnie1 03-06-2009, 06:55 PM I've been to WholeFoods in Dallas, and it was nice. But really I don't get the hype. I don't understand why it's so important to have one in OKc. Don't get me wrong, if a WholeFoods is build in OKc, great. But I'm not losing sleep over it.
And Progressiveboy, out of those "5 new skyscrapers" planned for Dallas, I know that at least two of them have been canceled. Canceled as in never gonna happen. I'm just sayin'...
southernskye 03-06-2009, 09:25 PM This is the list of stores (http://www.wholefoodsmarket.com/stores/newstores.php) in development for the next 2 years. Okc isn't on that list and as much as I would love to see one here, I'm not holding my breath.
I sure will enjoy going and wandering around in the downtown Austin one in a couple weeks. My son and I are riding the train down during spring break.
bluedogok 03-06-2009, 10:47 PM In other Whole Foods news, they settled with the FTC.
Austin Business Journal - Whole Foods settles case with FTC (http://austin.bizjournals.com/austin/stories/2009/03/02/daily51.html)
Friday, March 6, 2009, 9:29am CST | Modified: Friday, March 6, 2009, 1:39pm
Whole Foods Market Inc. announced Friday that it had reached a settlement with the Federal Trade Commission over the commission's antitrust challenge to the Austin grocer's 2007 acquisition of Wild Oats Markets Inc.
In keeping with FTC protocol, the settlement agreement has been placed on public record for a 30-day comment period that ends April 6. After that the FTC will issue a final ruling.
Under the terms of the agreement, a third-party divestiture trustee has been appointed to market for sale:
* leases and related assets for 19 non-operating former Wild Oats stores, 10 of which were closed by Wild Oats prior to the merger and nine of which were closed by Whole Foods Market;
* leases and related fixed assets (excluding inventory) for 12 operating acquired Wild Oats stores and one operating Whole Foods Market store; and
* Wild Oats trademarks and other intellectual property associated with the Wild Oats stores.
The trustee will have six months to market the assets to be sold and another six months beyond that for any good faith offers not finalized during the initial period. According to Whole Foods, the only other obligations on the company imposed by the settlement are in support of the divestiture process.
”We are pleased to have reached a mutually-satisfactory agreement with the FTC," said Whole Foods CEO John Mackey. Mackey added, "it will be business as usual in the 13 operating stores to be marketed for sale."
Employees at the stores that are being sold will either receive a guaranteed job offer in another store or an enhanced severance package from Whole Foods, Mackey said.
As for how the settlement will affect Whole Foods' financial results, the company said it expects to record a non-cash charge of up to $19 million related to the sale of the 13 operating stores. The combined stores had sales of about $31 million in the first quarter of fiscal year 2009, or about 1.3 percent of the company's stotal sales of $2.5 billion.
Whole Foods' (Nasdaq: WFMI) shares climbed 1 percent to $11.87 on Friday after news of the settlement hit Wall Street.
Whole Foods closed on its purchase of Boulder, Colo.-based Wild Oats in August 2007 after an FTC antitrust challenge to the deal was blocked by a U.S. District Court judge. Last year, an appeals court ruled that that judge had erred in blocking the challenge, which allowed the FTC to reopen the case. An administrative hearing on the antitrust case was scheduled for April 6, but the two sides agreed in January to halt litigation in an attempt to negotiate a resolution.
The addresses for the 13 operating stores offered for sale are:
* 7133 N. Oracle Rd., Tucson, Ariz.
* 8688 E. Raintree Dr., Scottsdale, Ariz.
* 2584 Baseline Rd., Boulder, Colo.
* 1651 Broadway St., Boulder, Colo.
* 3180 New Center Pt., Colorado Springs, Colo.
* 5910 S. University Blvd., Littleton, Colo.
* 9229 N Sheridan Blvd., Westminster, Colo.
* 340 N. Main St., West Hartford, Conn.
* 4301 Main St., Kansas City, Mo.
* 1090 St. Francis Dr., Santa Fe, NM
* 7250 W. Lake Mead Blvd., Las Vegas, Nev.
* 19440 N.W. Cornell Rd., Hillsboro, Oreg.
* 6930 S. Highland Dr., Salt Lake City, Utah
Decious 03-07-2009, 04:36 AM I understand that people like Whole Foods Market, but I'm not sure it's worth all of the fuss that it receives. It's not like it's some super exclusive outfit. There are locations in Omaha, Little Rock and several in New Mexico. It's not our market size or demographics that have caused them to stay away. It's something else.
Just out of curiosity I'd really like to know what it is. Tulsa wasn't in their plans either. That store is a product of circumstance in the form of a Wild Oats conversion post acquisition.
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